According to Gartner, by 2026, one in four consumers will spend an hour a day in a virtual world.
The Metaverse is a virtual world where people can play, socialize and work. Some of these virtual worlds can be adaptations of real-world places, including landmarks or workplaces, while others are conceived by creative people.
Source: Gartner: 25% of consumers will spend 1 hour daily in the metaverse by 2026
