Google, Facebook, and Amazon to account for 64% of US digital ad spending this year

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Prediction: U.S. digital advertising spending will soar to more than US$200 billion this year, an increase of 38.3% over 2020. The Big Three of Google, Facebook and Amazon will account for 64.0% of all digital advertising spending in the United States this year, roughly the same as their share in 2020.

Source: Google, Facebook, and Amazon to account for 64% of US digital ad spending this year – Insider Intelligence Trends, Forecasts & Statistics

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